“Very few social
enterprises have got to a national scale and had a major impact,” remarked Liam
Black, a social entrepreneur who led Fifteen along with Jamie Oliver.
What is holding
social entrepreneurs back from scaling up to deliver broader and deeper impact?
This brings us back to the fundamental problem of how social enterprises could
raise finance to scale up its operations. Today, it remains a grey area for
social enterprises, on whether they should look for donations like a charity or
source for commercial funding like a business. However, interestingly, a
growing number of social enterprises are working with corporate organizations
to create new ways of raising finance to scale up.
For instance, Autism
Works that is run by Peter McDonald enjoys commercial financial support to
scale more quickly through a Social Innovation Pioneers programme by strategy
consulting firm, Deloitte. Autism Works hires autistic people as software
testers. McDonald wants to scale up his enterprise across UK, hiring up to 120
autistic people within 5 years for 2 key reasons. Firstly, unlike typical
individuals who deem hiring disabled employees will cause productivity lag into
business’s services, McDonald sees the potential in autistic people doing a
much better job than ordinary people in jobs requiring intense focus, comfort
with repetition, and memory for detail. Hiring autistic people as software testers gives
him the confidence that Autism Works will own a competitive advantage over
traditional competitors. Secondly, he believes that scaling up Autism Works
will eventually create more employment for autistic people and change the
world’s perception of their work capability dramatically.
In truth, there is no lack of organizations akin to Autism Works that
prioritize social impact over profit maximization. However, because most of
these organizations rely on grant funding, the public often associate the word
“social” to “loss-making”.
In my opinion, interminable philanthropy from the public or government
will not safeguard social enterprises with a sustainable source of finance.
Relying on philanthropy will eventually cause social enterprises to lose their
commercial footing in the competitive marketplace. In fact, even blur the
boundaries between social enterprises and non-profit organizations.
What social enterprises need is to do? Akin to Autism Works, they should
develop sustainable business model to support their social mission and then
seek ways of raising finance to scale up and deliver broader impact. In this
context, corporate organizations with financial expertise like Deloitte play a
vital role in helping social enterprises to expand strategically.
If more corporate organizations are willing to exploit their resources
and partner with social entrepreneurs, not only more social problems can be
tackled, new financial models can also be created to help the social enterprise
sector become more financially sustainable to scale up.
References
Hurley, J. (2012, June 6). Building a social
enterprise with added ambition. The
Telegraph. Retrieved
June 19, 2012, from http://www.telegraph.co.uk/finance/businessclub/9313730/Building-a-social-enterprise-with-added-ambition.html
No comments:
Post a Comment